Today when most of the companies are baffled in implementing new innovation processes, billions of dollars are wasted on failed innovation projects annually! It clearly suggests that it is not that easy to implement a systematic innovation process which promises to deliver value.
Technology is changing at an alarming rate and there are rapid trends emerging every day. No doubt, Innovation managers are needed to be more attentive than ever, as it is never known when a new technology wave will hit and blew away a well-established business. I call the awareness to this disruptive wave as Technology alarm!